Small businesses worldwide suffered through the pandemic, and hiring skilled talent for growing businesses became increasingly difficult. According to a poll regarding the US workforce, more than 40% of small businesses found it difficult to find and hire talent as they competed with larger businesses in their area of service.
But like any other business, small scale initiatives had to survive and get creative to find the best suited candidates for the job. One of the most important step small businesses took while hiring talent was to revise how they posted job descriptions and postings.
Scott Graham/Unsplash. Inclusive job posts target a larger pool of potential talent fit for the job.
Write inclusive job posts:
Take a look at how you wrote your last job posting. In today’s world, it is very important to know how your job postings look and sound like to attract the right talent. Make sure that the phrases you use do not exclude entire sections of a population. The modern workforce stands on the efforts of women, the disable and the elderly equally, and you should make sure that your business is not excluding any of them.
Also make sure that you are not limiting the potential candidate by any means. A diversity inclusive workplace is sure to attract the right talent.
Do not put in strict requirements :
If you have certain requirements for the role, make sure that you are not writing too limiting descriptions for it. The most limiting requirements are often related to job experience, and asking for a vast experience for tech or social media jobs can defeat the purpose of finding the right candidate.
Absolutvision/Unsplash. Come up with creative ways of hiring the right person for your small business.
Think out of the box:
You can also find the perfect candidate if you are looking at the right places. And that right place could also be an unconventional spot on the world wide web. Instead of going the traditional route of posting on job boards, instead try out other social media and popular apps to attract the right person for the job.
Redd/Unsplash. Partnering up with other small businesses are effective ways of networking and expanding together.
Partner up
Small businesses thrive on cooperation and partnerships. You can always coordinate with community events to hire local talent and earn a reputation for yourself in the community. Small fairs and town festivals can earn your business quite a reputation and some serious talent. If there are no relevant physical community get-togethers happening, you can always partner up with like minded businesses and individuals virtually.
